The Law Offices of Don Pumphrey, Jr. needed a versatile mailer that could also function as a brochure. Adding a mailing panel to the back of a custom-sized brochure fulfilled this need in a simple, straightforward approach. The mailer is enhanced by spot varnishes and inks as well as die-cut elements.
Spot color metallic ink and matte and gloss varnishes enhance the company logo and add value to the overall piece. A simple half-circle edge pushes the mailer and makes it stand out even more. This mailer resulted in much higher response rates than previous pieces.
This mailer is a great example of both multi-purpose design as well as the benefits of utilizing finishing touches to ensure your piece isn’t looked over.
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